Concours d’Elegance in Cocconato – 2014

In 2014, the rolling hills of Monferrato in Cocconato, the spotlight turned once again to the timeless spirit of motorsport. A prestigious concours d’elegance gathered enthusiasts, collectors, and admirers of classic automobiles to celebrate elegance, performance, and heritage in an atmosphere of pure passion.

The highlight of the event came when Bruno Giacomelli, legendary Formula 1 driver, took the wheel of the famed Alfa Romeo 8C. As the car’s powerful roar echoed through the hills, the public was transported back to an era when courage, innovation, and mechanical artistry defined the golden age of racing.

This unforgettable moment fused history with emotion, as motorsport memory was brought vividly back to life for all who attended. More than an exhibition, the Cocconato concours became a living tribute to Italian excellence, where automotive culture met tradition in one of the most evocative settings of Piedmont.