Cocconato D’Asti, Piedmont, Italy – 2014
Set within the hilltop village of Cocconato d’Asti, the event brought together a selection of classic automobiles in a refined and intimate setting.
The initiative combined automotive heritage with the character of the Piemonte landscape, creating a balanced and engaging experience for participants.

A highlight of the event was the presence of an Alfa Romeo 8C, formerly associated with Tazio Nuvolari and the Scuderia Ferrari.
The car was presented and driven within the event, offering a direct connection to one of the most significant eras of motorsport history.
The event maintained an informal yet curated atmosphere, where participants and visitors could engage directly with the automobiles and the surrounding environment.
The presence of a Formula 1 driver further contributed to the character of the gathering, bridging different generations of automotive culture.


“This project reflects an early approach to creating experiences that extend beyond traditional automotive events, combining heritage, creativity and unique contexts.”
